Terms of Service

Effective Date: January 1, 2026 · Website: whitecore.ai

Welcome to WhiteCore. These Terms of Service govern your access to and use of the WhiteCore platform, website, software applications and associated services.

By accessing or using WhiteCore, you agree to these Terms.

1. Overview

WhiteCore provides cloud-based digital signage management software, media player software, AI-powered analytics tools and related technology services designed for commercial display networks.

Throughout these Terms:

“WhiteCore” refers to WhiteCore.ai

“Customer” refers to any company, business or individual using our services

“Platform” refers to the WhiteCore software ecosystem, including CMS, player software, APIs and analytics services

2. Subscription Services

WhiteCore operates as a subscription-based software platform.

Subscriptions may include:

Cloud-based CMS access

Digital signage management

Media player software licensing

Vision AI analytics services

Reporting and automation tools

Device monitoring and remote management

Subscription fees are charged based on selected plans and active licensed devices.

3. Free Trial Period

Where offered:

Customers may access a free trial period for evaluation purposes

Trial periods may automatically convert into paid subscriptions unless cancelled prior to trial expiry

WhiteCore reserves the right to modify or withdraw trial offers at any time

4. Payments & Billing

Payments may be processed through approved payment providers including:

Stripe

By subscribing you agree that:

Billing may occur automatically on a recurring basis

You authorise recurring subscription charges

Failed payments may result in service suspension

Subscription fees are non-refundable unless required by law

Customers are responsible for maintaining valid payment methods.

5. Software License

WhiteCore grants customers a limited, non-exclusive, non-transferable license to use the platform during an active subscription period.

Customers may not:

Reverse engineer software

Copy software architecture

Attempt to duplicate platform functionality

Resell platform access without written permission

Circumvent licensing restrictions

Modify player software without authorisation

All intellectual property remains exclusively owned by WhiteCore.

6. Customer Hardware

WhiteCore may operate on customer-supplied hardware including:

Raspberry Pi devices

Media players

LCD displays

LED displays

Camera systems

Third-party network infrastructure

WhiteCore is not responsible for failures caused by:

Hardware defects

Network outages

Power failures

Customer misconfiguration

Unsupported third-party devices

7. AI Analytics Services

Where Vision AI services are enabled:

WhiteCore may provide:

Visitor counting

Heatmap analytics

Queue detection

Audience estimation

Dwell time reporting

Screen attention analytics

Automated content triggers

AI-generated analytics are provided as business intelligence tools only.

WhiteCore does not guarantee business outcomes or specific revenue increases.

8. Customer Responsibilities

Customers are responsible for:

Maintaining internet connectivity where cloud services are required

Proper installation of supported hardware

Compliance with local privacy laws relating to camera usage

Maintaining account security credentials

Ensuring authorised use of uploaded media content

Customers remain legally responsible for how camera systems are deployed onsite.

9. Data & Backups

WhiteCore will use commercially reasonable efforts to maintain platform availability.

However:

We do not guarantee uninterrupted service

Customers should maintain independent backups of critical media files

Scheduled maintenance may temporarily interrupt services

10. Third Party Integrations

WhiteCore may integrate with:

Camera manufacturers

Payment providers

External APIs

Cloud hosting providers

Third-party display controllers

WhiteCore is not liable for failures caused by third-party systems.

11. Limitation of Liability

To the maximum extent permitted by law:

WhiteCore shall not be liable for:

Loss of revenue

Business interruption

Hardware damage

Indirect damages

Lost profits

Consequential damages

Loss caused by customer misuse

Total liability shall not exceed amounts paid by the customer during the previous 12 months.

12. Service Suspension

WhiteCore may suspend services where:

Payments fail

Illegal activity is detected

Platform abuse occurs

Security threats are identified

Customers breach these Terms

We reserve the right to terminate accounts where necessary.

13. Intellectual Property

All software, code, branding, platform architecture and associated intellectual property remains the exclusive property of WhiteCore.

Customers acquire usage rights only.

No ownership rights are transferred.

14. Termination

Customers may cancel subscriptions at any time subject to their active billing cycle.

Termination may result in:

Loss of dashboard access

Player deactivation

Suspension of analytics services

Deletion of stored account data after retention periods

15. Future Changes

WhiteCore may update platform features, pricing or service functionality periodically.

We reserve the right to modify these Terms with reasonable notice.

Continued use constitutes acceptance of updated Terms.

16. Governing Law

These Terms shall be governed by the laws applicable within the jurisdiction in which WhiteCore operates.

17. Contact

For support or legal enquiries:

WhiteCore · Email: future@whitecore.ai · Website: www.whitecore.ai

By using WhiteCore, you acknowledge and agree to these Terms of Service.