Analytics & Reporting
Reporting & analytics that prove your ROI.
Automated reports that reveal clear insights, prove ROI and make you look good in front of clients. Turn live audience data into decisions, and into revenue.

What You Get
Insights that drive growth
Everything you need to measure, understand and act on audience behaviour, in one analytics suite.

Real-Time Analytics
Watch audience activity as it happens with live dashboards that update the moment people interact.

Audience Insights
Review footfall, dwell time, active shoppers and fleeting visitors across configured customer areas.

Performance Metrics
Measure the KPIs that matter, from visitor activity and sales context to content effectiveness.

Custom Reporting
Build reports your way, filter by screen, location, campaign or content and save the layouts you use most.

Scheduled Reports
Set it and forget it. Reports are generated automatically and delivered to inboxes on your cadence.

Export & Share
Export to PDF or CSV and share interactive dashboards with your team or clients in a click.

Staff Optimization
On Pro and White Label, combine traffic with guided roster and POS sales imports for evidence-backed staffing recommendations.

Privacy-First Filtering
Separate active and fleeting shoppers and exclude dedicated staff or security areas without storing personal identities.
Pro + White Label
Staff Optimization
A guided wizard imports aggregate roster coverage and time-based POS sales totals, then compares them with measured demand. Whitecore can recommend where coverage may need review and show whether the recommendation is based on traffic alone or strengthened by roster and sales evidence.
Clear data boundary
Aggregate business totals only
The current release uses guided CSV imports and does not retain employee names, customer identities, card numbers or payment credentials. Direct POS and roster-platform connections are not yet part of the self-service product.
At a Glance
The numbers that matter, surfaced for you
Every report leads with the metrics decision-makers care about, no digging required.

Total Visitors
Know exactly how many people passed your screens.

Peak Hours
See the times of day that draw the biggest crowds.

Busiest Days
Spot the days that consistently outperform the rest.

Top Content
Identify which content earns the most attention.

Prove ROI
Tie audience activity to revenue and prove your impact.
From Passers-by to Customers
See the full conversion journey
WhiteCore.AI follows the audience through every stage of the funnel, so you can see exactly where attention turns into action.

Passers-by
Total foot traffic that moved past each screen.

Looked at Screen
How many of those passers-by actually engaged with your content.

Entered Store
Visitors who walked in after seeing the screen.

Conversion Rate
The share of viewers who turned into customers.

Top Performing Content
The campaigns and creatives driving the strongest results.

Engagement Metrics
Dwell time, attention and interaction trends over time.

Automated Reports
Beautiful, white-label reports, on autopilot
Stop building decks by hand. WhiteCore.AI generates polished, branded reports and delivers them on your schedule, so you always have something impressive to share.
- Scheduled PDF Delivery
- Reports build themselves and land in the right inboxes, daily, weekly or monthly.
- White-Label Branding
- Your logo, your colours. Hand clients reports that look like they came from you.
- CSV Export
- Pull the raw numbers into your own tools whenever you need to dig deeper.
- 100% Automated
- No spreadsheets, no manual exports, set the cadence once and never touch it again.
Report Frequency
Reports on your cadence
From live dashboards to monthly board packs, choose the rhythm that fits how your team works.
Real-Time
Live dashboards updating the moment data arrives.
Daily
A fresh snapshot of yesterday, every morning.
Weekly
Trends and highlights summarised for the week.
Monthly
Big-picture performance for stakeholders.
Custom
Pick any cadence that suits your reporting rhythm.

Beautiful Reports
Clear reports. Built for everyone.
Ready-to-use templates and interactive charts turn raw data into a story anyone can follow, from the operator on the floor to the executive in the boardroom.
- Executive summary & headline KPIs
- Traffic trends over time
- Active and fleeting shopper patterns
- Staffing recommendations with evidence confidence
- Top performing content & campaigns
- Store & location comparisons
- Clear, actionable insights
The Results
Reporting that drives decisions
Operators using WhiteCore.AI analytics make sharper decisions, and see it in their numbers.
average lift in audience engagement
improvement in conversion rate
automated, hands-off reporting
Trusted by teams that take their numbers seriously






Ready to impress your clients?
Turn your screens into a reporting engine that proves ROI and runs itself.
